NPS: which score is the best to have?
The Net Promoter Score is a Customer Experience metric used by businesses worldwide. The metric measures the willingness of customers to recommend a company’s products or services to others by asking what it’s founder, loyalty expert Fred Reichheld, describes as ‘the ultimate question’.
Take a look at these two NPS scores below and answer our ultimate question to you— do you know which one is the better score to have?
Our new paper ‘NPS: which score would you rather have?‘ explores this diagram by looking at:
- The Ultimate Question…what is NPS and how does it work?
- Our Ultimate Question—which would you rather have?
- How is NPS measured with CX and can it predict business growth?
- The cost of NPS—how to measure the value
Download our new paper today to uncover how NPS can help you uncover customer experience insight.